Olesya Olenytska
Director Government Relations and Public Affairs at METRO Cash and Carry Ukraine; Co-Chair of Retail and E-Commerce Committee American Chamber of Commerce of Ukraine
Olesya Olenytska is a Director Government Relations and Public Affairs at METRO Cash & Carry Ukraine (since Jul. 2016). Is responsible for anti-crisis, internal & external corporate communications strategy development and management, CSR and sustainability, sponsoring, corporate events, media relations, stakeholders engagement, lobbying.
From 2014 — till 2016 was a Head of Corporate Communications at MCC UA.
2004–2014 has been working at “Philip Morris Ukraine” on different positions, from GR Executive to Manager Corporate Communications and Contributions.
As well was working at the Parliament of Ukraine as a spokesperson to the Members of Parliament group, and as an analyst of press-service of Presidential Administration of Ukraine.
She changed variety of positions in Ukrainian media.
Education:
2020 — Lee Kuan Yew School of Public Policy National University of Singapore
2001–2004 National Academy of Management, Law
2001–2004 Postgraduate student of Shevchenko University
1995–2000 Kyiv National Shevchenko University, Master of International Journalism
She is married, has 2 sons.
Interests: family, travelling, cars
Takes part in
How to Enhance GR Activities with Socially Impactful Media Campaigns: Guiding Principles and Messaging Tools
In her presentation, Olesya Olenytska, Government Relations and Public Affairs Director for METRO Cash & Carry Ukraine, will:
- Share successful examples of complex PR/GR campaigns;
- Reveal her tools and the underlying principles for making such campaigns a success;
- Provide examples of effective strategies, message boxes and impact-measuring techniques.
Olesya Olenytska